Brand Strategy

I have worked with Embrand Studio for many years now and on very different projects. It has always been a delight to work with them as they are always very professional, available and customer oriented. I am amazed at how quick they are getting the vision of the project and how meticulous they are in understanding our business and our concerns. The brand identity that they created for us looks very authentic to our purpose and the way we approach our business. We will for sure keep working with them as much as we can and I highly recommend them!

Since we’ve rebranded in 2019 we’ve over doubled the size of the company, both in sales and in team number. But the most important improvement Embrand studio have delivered us a feeling of pride in our brand. They have given us the confidence to go out and promote our company.

We are extremely happy with the work! Alexander understood the idea and the vision of our brand from the very beginning and turned it into packaging that exceeded our expectations. The end result is modern, recognisable and refined down to the smallest detail.

Alex and the team at Embrand Studio are always giving you their best in both creative / out of the box, and methodical / rational thinking. They go the extra mile to get to know and understand your business, so that the end solutions they come up with can benefit the niche you're operating in and help you stand out from the crowd.

We met Embrand with the idea that they would propose an exhibition stand suited to our business, but in them we found far more than a business partner. It is the first time we have worked with someone who wanted to get to know the brand and its problems in depth before proposing a solution. Over the course of the work Sasho earned our trust, and we came to see him as a trusted partner for our other business projects too.

I checked their presentations and thought they seemed “too professional” and was worried it might be difficult and slow to work with them. On the contrary, the process was smooth and pleasant, we brainstormed together and created a great brand! I learned a lot during our cooperation and the passion and professionalism which Alexander demonstrated were impressive!

Their process is incredibly in-depth — I've never worked with another studio that operates with this level of depth and attention to detail. While it's still too early for final data, we are already hitting our targets and selling significantly more than before. The new design completely upgraded our product visibility and quality perception on the market.

Professionalism and dedication — the words that most accurately describe the work of the team. Open to collaboration and maintaining high standards in everything they make.

Today, when we open the website or look at the packaging, we feel pride — this is our brand, recognisable and complete. In practice, in 2-3 months we went from zero to a launch-ready product, with a clear strategy behind every decision. We slept a lot easier knowing that this part was in good hands.

The entire experience of working with Embrand studio has been incredibly insightful and I feel we’ve had a very good and productive partnership! Their services have not only brought the needed clarity into the Berenica brand but have successfully captured our vision and brought it to life. With their help, we have created the infrastructure for the future developments of the brand. My only concern was whether Alexander and his team would be able to understand and capture our vision for the brand. And since this is a women-focused brand, I was also concerned whether they will be able to successfully communicate this vision to our target audience — but I think they nailed it! Working with Alexander is not just hiring a designer but choosing a highly skilled business partner that could guide and advise one throughout the entire process of discovering and creating the right brand identity for your business.

At the guidance of Embrand studio we as a client got involved in the process early on, allowing us to gain the confidence we are moving in the right direction from the start. This lead us to a result without any compromises with the quality, while still maintaining within deadline.

Before contacting Alex and the Embrand team, I had only a rough vision of how I want my product to look and feel. I had a hard time expressing it via words, but they showed a great deal of professionalism and dedication. They brought it to life despite my insecurities getting in the way, and I'm thankful for their patience and understanding. These people can give a brighter future to your business. They follow a tried-and-true process that brings out your ideas and gives them a recognizable identity.

Working with Embrand was completely different! They dove so deeply into who we are, what we do and what we believe in which resulted in such an inspiring design that makes me happy and excited anytime I see it.

Working on the Zver identity felt easy, clear and very precise. It was our best experience working with designers to date. The Embrand team’s initiative has made the process quite easy and streamlined, leading us to an excellent result.

The team at Embrand was able to dive deep into our business and audience and give us a tailor-made visual solution that inspires trust and security for both audience groups. Thanks to our newly revamped identity, we were able to get our social media content and marketing in motion. It helped us gain the trust of our first 12 business clients to date, getting us the traction we need to validate our business model further.

What impressed us most was how quickly they grasped both the business logic and the human side of Gloross. Embrand didn't just design for us — they helped us rediscover who we are as a brand. We now have a brand and online presence that communicate our strengths without us having to say a word — and that's priceless.

I am impressed by how deep he goes, wants to understand the needs of my brand, takes my thoughts into account. Then he structures and packages them in the name of the brand's success. Sasho does not work for the sake of his own portfolio, but as he believes is best for the needs of the brand he is creating.

I was immediately impressed by the clear structure and the ease with which the entire process moves. Everything is organized, well-thought-out and extremely professional. Sasho understands the essence of the project — the context, the idea and also the people behind it.

We had worked with Embrand before, so we came back without hesitation for BOOM! Coffee. We knew we would get a professional attitude from the first to the last conversation, and that is exactly what we got. The result is a brand with a clear concept and a finished visual identity, ready for the market in record time.